Last term i was experiencing field in a completely different but exciting project. This term I’m back within the industry of Graphic design. In field we will be learning and doing a group and individual projects on Information design.
Information design is the practice done to design data and fact into a more effective and useful presentation. This could be presented in Animation, posters and other forms such as 3d sculptures.
It was established as a term for Graphic design in the 1970s when the Pentagram design company from London mentioned it but information design has been around since the 1869 when Charles Joseph Minard a French Civil engineer designed a map to show Napoleon’s 1862 campaign army.
In this map it shows the volume of numbers of the soldiers from start to finish of his travels and also a map of where they walked with the names of the places tagged along the lines. The brown line as it goes from left to right shows how much soldiers they had walking to the bridge and the black is how many came away fro the battle. it shows the staggering image of the loss of people in the return from the battle.
Another historic information design is the London Underground map designed by Harry Beck back in 1931.
This was very clever piece of design because the designer has made London simpler to navigate. Also it shows how colours are crucial to make mapping clear to understand. This design is also still being used today in London and has been developed for other countries across the globe such as New York, Paris and Prague.
We were set a task in groups of threes and in this task we had to make our own information designed piece of working using the class. We had the question: What are your guilty pleasures? The class then wrote on post-it notes their guilty pleasures and then afterwards we added them into categories which were Food, Leisure, Gaming, Media Consumption, Smoking and Drinking, Music and Gross stuff. From the categories we decided to show the information by counting one person as 1inch and from the number of people in each group we made a square.
6 people choose food as a guilty pleasure. So the square would be 6inches
The layout system was very accurate and showed the information clearly but we could of helped it easier by adding the number of people in each category by putting it on the square. We had one answer which was a strong answer against the question and for this we wrote it upside down so it showed that the message is against the question.
In the afternoon session we were set into mixed groups of three to do a week task. In our groups we had to gather data and come up with three different outcomes. I was put into a group with an Animator and a fellow Graphic Designer. After 30mins we came up with the idea to gather information on where do students live in the Cardiff council states example Gabalfa, Cathays and Roath. Then from this we will also ask how they get to university which could be bike, car or walking and then last question would be what kind of building to you live in, so house, flat, halls etc. After gathering back together we had 57 student answers and all were different. We finished the day by counting and sorting out the data and getting ideas of how we could split the data up into three.